Well we live in a world where packaging is designed for cost reduction. This reduction of costs is fully ineffective at developing loyalty to brands, which costs the business money. I'm totally confused by this problem, it is fully possible to change.
Imagine you buy a new discman, what do you get. It seems they make the package in a way that you need a sharp knife or utility scissors. Opening it you can actually break it. It's sad that many packages are done this way. I could not imagine opening these packages as a elder person who is arthritic. Disabilities make packaging even more difficult, even if it's easy to open.
Arthritis is the #1 disability in America, ands statistics on it are flat out scary. Many packages seem to be difficult to open and it's not understandable to me as to why it is like this. Considering I am a packaging engineer, I've got some know how. I've got a Bachelors and Masters in Science with focus on Packaging Engineering and I love the thought of making packages easier to open and use.
I'm just writing this so that people that read it take note that there are engineers out there who favor pleasing you! So start calling, writing, switch brands based on packaging. This happens all the time, and the consumer is the force. It is amazing that the companies don't see it the way that I do, but I partially understand. Reduction in overhead costs is one of the reason packaging people get hired all the time and are paid well. I do believe it's possible to change the packaging in a good way and still reduce costs.
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